The Radio Vendor Alliance is the latest radio coalition to embrace artificial intelligence through its latest member, Radio Content Pro. Radio Content Pro was unveiled in February by Tracy Johnson Media Group and WP Media.

RCP utilizes AI to gather, organize, and curate ongoing content and talking points tailored for radio broadcasts. This includes rewritten stories for newscasts, sports, and entertainment segments to match a specific region or audience, all formatted for oral presentation without violating copyright laws.

Additionally, RCP extends its AI capabilities to produce blog posts and social media content ready for publication.

Tracy Johnson Media Group founder Tracy Johnson said, “Our product leverages artificial Intelligence to inspire creativity at the local station level. As we introduce our unique offering, the RVA will help us leverage their relationships to small and medium size markets around the country.”

Membership in the RVA requires a thorough vetting process to ensure each vendor offers services of fair market value and comprehensive support. This ensures that radio operators have access to a reliable network of partners focused on aiding their growth and success.

RVA co-founder Tom Dobrez stated, “The RVA is all about preparing radio stations for the future and nothing says future more than AI. With Radio Content Pro joining our growing organization, we are ever more positioned to help broadcasters be prepared.”

Radio Content Pro joins a notable lineup of RVA members, including RadioFX, Envisionwise, and Big Deals Media, bringing the total to ten. The RVA previously announced its sponsorship of the Small and Medium Market Radio Forum at the upcoming 2024 NAB Show in Las Vegas on Saturday, April 13, 2024.

View full article on Radio Ink.

The recently formed Radio Vendor Alliance has added another member to its coalition ahead of the organization’s grand unveiling at the 2024 NAB Show in Las Vegas. Navaquest, a provider of digital sales training for small to mid-sized radio markets, joins the RVA to offer strategic planning and advice to independent owners.
 

Navaquest aims to complement the services of existing RVA members with its training modules and digital marketing certification.
 

The RVA consists of eight founding members, including RadioFX, Envisionwise, Big Deals Media, Cool Radio Streaming, Rumple, Silverback Advertising, Radio Consulting Services, and Frank Gerard Voiceovers.
 

Navaquest founder Theresa Timm said, “One of the internal goals of the RVA is to align our services with each other, so radio stations can succeed in today’s ever-changing marketplace…To be part of an organization with some of the most respected names in the business is an honor.”
 

The RVA is gearing up for its first significant gathering at NAB Show, where it will sponsor the Small and Medium Market Radio Forum on the event’s opening day, April 13.

View full article on Radio Ink.

A select group of the country’s leading radio vendors have come together to provide planning and advisory assistance to small and medium size radio station owners. The Radio Vendor Alliance (RVA) will serve as a trusted advisory for radio station owners and managers looking for high value service and software partners.

The eight charter members of the RVA are RadioFX, Envisionwise, Big Deals Media, Cool Radio Streaming, Rumple, Silverback Advertising, Radio Consulting Services, and Frank Gerard Voiceovers.

“The primary objective of the RVA is to provide small and medium size radio station operators confidence that the vendors they are looking for to help elevate their business have been vetted and provide broadcasters with quality assurances,” says John Wanzung President of RadioFX and a founding member of the RVA.

Members of the RVA provide best-in-class services, reliable and cost-effective solutions for a variety of radio business challenges. Each vendor has submitted to a review process and their inclusion in the RVA has been based on their proven track record of delivering fair market value services backed by inclusive support.

As a result, RVA offers a network of trusted partners that radio operators can rely on to help them grow and succeed. Overall, RVA’s commitment to self-governance and quality assurance makes it a valuable resource for any small or middle-market radio operator looking to improve their operations. Each RVA member is an experienced radio operator who has built a service company in a specific niche. Together they form an ideal solution to help move your radio station to the next level.

“The radio vendor landscape can get confusing and station managers need to get the bottom line quickly. The RVA’s mission is to provide critical information to owners about the available trusted resources and services of necessary suppliers, “ said Wanzung. “Once a decision is made, RVA partners work together to assure the client that all systems will coordinate and work together seamlessly.”

Companies that form the RVA have developed services in sync to assure broadcasters they are getting first class applications that work together. For example, Big Deals Media provides new revenue opportunities through a gift certificate marketing program that integrates with Rumple’s state of the art CRM program. Cool Radio Streaming’s audio streaming platform connects seamlessly to RadioFX mobile apps and Envisionwise’s website solutions. The programming and consulting experts at Radio Consulting Services can coordinate imaging with Frank Gerard’s world class voice over work and on and on.

“We have been working behind the scenes with each other for the past year aligning our product offerings to coordinate turnkey solutions for radio stations. RVA members provide state of the art technology that works together in unison,” said Jackie Parks, President of Envisionwise. “Clients can rest easy knowing that the RVA independent vendors will assure product compliance across our vast offerings.”

The RVA plans on a formal grand opening presence at the 2024 NAB Show in Las Vegas with a sponsorship of the Small and Medium Market Radio Forum (SMMRF) on the event’s opening day, Saturday April, 13. 2024.

View full article on Radio Insight.

Benztown announces that StudioTexter, a texting service and contesting and communications platform created for radio stations, has signed 28 new affiliates in Q3 and Q4, bringing the total number of station affiliates using the texting solution to 100. In addition, StudioTexter is now offering to beat the written pricing of any competitor through year-end. The product was also recently selected as the official texting platform for the Independent Broadcasters Association (IBA).

StudioTexter provides stations with free incoming SMS messages with unlimited keywords and enables stations to schedule multiple contests, use templates, pick random winners and send direct replies to listeners. StudioTexter's Auto Responder also lets stations easily schedule automated messages and replies from on-air talent for incoming texts.

Benztown President Dave "Chachi" Denes said, "More than 50% of American consumers respond to a text within two minutes, checking their messages around 11 times a day. StudioTexter is a powerful tool, enabling more efficient and authentic engagement with your audience like never before."

Envisionwise President and CEO Jackie Parks remarked, "StudioTexter is the exclusive texting, contesting, and communications platform created especially for radio stations - and now we're offering the greatest value and pricing to stations signing on through year-end. We will beat the pricing of any competitor's written offer starting today through December 31. StudioTexter enriches listener connections, builds trust, and strengthens communication between station brands and their communities, amplifying brand awareness and engagement and driving listener loyalty. That's a huge win for stations and puts them ahead of the game for Q4 and 2024."

To request a demo of StudioTexter and to get StudioTexter for your station visit studiotexter.com.

Full Article Here

Benztown and Envisionwise are hosting a free webinar focused on enhancing digital revenue for radio stations. Keeping it Real in the Digital Age will feature key industry players offering insights into digital revenue optimization for radio stations. The webinar is scheduled for Friday, October 6 at 1p ET.

The event will be hosted by McVay Media president Mike McVay and will include Envisionwise Founder/CEO Jackie Parks, former Chairman and CEO of Greater Media Peter Smyth, and Sheri Lynchm who is the Co-Host of Bob & Sheri. The 45-minute session aims to epuip radio professionals with specific tools and strategies to increase their digital revenue.

Topics to be covered include breaking through in a competitive market, maximizing marketing investment, understanding how digital transformation affects media brand management, and generating 20-25% of revenue for digital sales. The webinar will also explore how to build community in a digital overwhelmed world and offer actionable digital marketing strategies for reaching both advertisers and listeners.

Anyone interested in attending can register here.

To read the full article, click here.

Benztown has announced a strategic partnership with the Independent Broadcasters Association to make StudioTexter the offical texting platform for IBA members. This alliance offers special, budget-friendly pricing to independent radio broadcasters.

StudioTexter is a texting service developed specifically for radio stations. It offers free incoming SMS with unlimited keywords, scheduled contests, template use, and direct replies to listeners. The platform also deatures an Auto Responder that allows on-air talents to schedule automated replies for incoming texts.

IBA President Ron Stone stated, "We started the national contest for our members three years ago. It was a huge hit! The one thing I consistently heard from the membersw was text to win. We were using a website widget. StudioTexter provided us an inexpensive way to provide text to win for the members... and our contest has never been better! I would recommend this product to any station of any size!"

Benztown President Dave "Chachi" Denes added, "We are thrilled that IBA members will now be connected to their listeners - and getting more for less - through this exciting and innovative new partnership. When we launched StudioTexter with our partner Envisionwise, we set out to create a texting service built specifically for the industry we love at the move affordable price. StudioTexter is the ideal solution for stations looking for a new best-in-class texting partner."

Envisionwise President and CEO Jackie Parks said, "We are very excited to partner with IBA to bring StudioTexter to their station members that need this seamless and robust texting solution now more that ever. What sets Studiotexter miles apart from other texting services is that it is the only texting platform designed by radio pros to meet the unique texting needs of radio stations. StudioTexter enriches listener connections, builds trustm and strengthens communication between station brands and their communities, amplifying brand awareness and engagement driving listener loyalty."

For full article, click here

Benztown and Envisionwise Join Forces to Launch StudioTexter, the Only Texting Platform Created by Radio Pros Espcially for Radio Stations.
 

StudioTexter Will Beat Competitors' Pricing to Keep Station Connected to Listeners for Less

Station That Sign Up NOW Will Get StudioTexter for FREE for the Rest of 2022

LOS ANGELES, CA - November 10, 2022 - Benztown, a global leader in radio imaging voiceover, programming, pordcasting and jingles, announces that it has partnered with Envisionwise, provider of digital revenue-generating products for local businesses and communications platform exclusively for radio stations called StudioTexter. StudioTexter is the only texting platform created especially for radio, by radio professionals and is available now to radio stations with no long-term contracts and will beat the price of any written quote from competitors. In addition, Benztown is offering StudioTexter to radio stations for FREE for the rest of 2022 to those who sign up for the service now through December 31, 2022.

StudioTexter provides stations with free incoming SMS messages and enables stations to schedule multiple contests, use templates, pick random winners, and send direct replies to listeners. StudioTexter’s Auto Responder also lets stations easily schedule automated messages and replies from on-air talent for incoming texts.

Dave “Chachi” Denes, President, Benztown, said: “We’ve set out to create a texting service that’s built specifically for the industry we love at the most affordable price. StudioTexter is the real deal for stations looking for a new best-in-class texting partner.”

Jackie Parks, President and CEO, Envisionwise, remarked: “We are very excited to partner with Benztown in bringing StudioTexter to radio, when stations need this seamless texting solution more than ever. StudioTexter is the only radio texting platform designed by radio professionals to meet the specific texting needs of radio stations – which sets us far apart from other texting services. StudioTexter enhances connections, builds trust, and strengthens communication between station brands and their communities, amplifying brand awareness and engagement while promoting loyalty.”

To request a demo of StudioTexter and to get StudioTexter for your station NOW for free for the rest of 2022, contact Masa Patterson, VP, Sales & Operations, Benztown, at: mp@benztown.com or a (818) 842-4600. For further information, visit: https://studiotexter.com.

Starting  November 1, 2022, Google Hangouts on web will begin redirecting to Google Chat on web and Hangouts will no longer be available.

What does this mean for your orginaztion?

In February 2022, it was announced that Google would make Google Chat the default chat application by turning on the "Chat preferred" setting for any customers who hadn't already done so.

Since March 2022, Hangouts mobile apps, Hangouts in Gmail web, and the Hangouts Chrome extention have been redirection to Chat. Starting Nobemver 1, 2022, visiting hangouts on web will redirect you to Chat on web. This changw is not optional. 

Note: Hangouts on web and users' conversations will remain accessible until November 1, 2022.

Here are some additional changed you can expect as part of this update:

• Searching for Hangouts and Chat messages in Gmail
  • Currently, when a gmail user preforms a search, they find results for Hangouts and Chat messages in two places -under the Mail tab and under the Messages tab (previously displayed as Chat & Spaces tab).
  • Starting November 1, 2022, Gmail users will only find results for Hangouts and Chat messages under the Messages tab (previously displayed as Chat & Spaces tab).
  • After  January 1, 2023, all Hangouts and Chat search results will be removed from the mail tab in Gmail. However, any messages under Vault retention or holds will continue to be available for admins vault.

• Exporting Hangouts and Chat data
  • Currently, Hangouts and Chat messages are available in the Data Export Tools for Hangouts, Chat, and Gmail (for admins).
    • If your organization uses Vault, you can find and export Hangouts and Chat messages in Vault search results for Hangouts, Chat, and Gmail.
  • Starting November 1, 2022, interoperability between Hangouts and Chat will be turned down. As a result, new Chat messages will no longer be available in the Data Export Tools for Hangouts and Gmail. They will only be available in the Data Export Tool for Chat.
    • If your organization uses Vault, starting November 1, 2022, Google recommends searching for Hangouts and Chat messages under Chat only.
  • After January 1, 2023, Hangouts data will be deleted. Hangouts and Chat messages will no longer be available in the Data Export Tools for Hangouts and Gmail. Old Hangouts data that is already available in Chat, will be available in the Data Export Tool for Chat.
    • If your organization uses Vault, starting January 1, 2023, you’ll no longer see Hangouts and Chat messages if you search under Hangouts or Gmail—unless those messages are under a retention or hold. Google recommenda searching for Hangouts and Chat messages under Chat.

• Other Changes
  • Data Export Tool: Starting January 1, 2023, customers won’t be able to use the Data Export Tool to download Hangouts data and users will no longer be able to use Hangouts Takeout. Note that Data Export Tool for Chat for Google Chat does not include user’s messages from group conversations created by users from other organizations.
  • Gmail API: Starting November 1, 2022, the Gmail API will no longer produce new Chat messages.
  • Apps Monthly Uptime Dashboard: The Apps Monthly Uptime Dashboard will not list Hangouts starting November 1, 2022.
  • Domain Transfer: Starting January 1, 2023, Hangouts data will be unsupported for Domain Transfer.

What do You need to do?

Inform your users who are still accessing Hangouts on the web that they will no longer be able to access Hangouts as of November 1, 2022, and they will be redirected to Google chat.

This message was brought to you by Google Workspace Team.

Termageddon is pleased to announce that they have officially launched a cookie consent banner and Cookie Policy generator and they are now available within your Termeddon license(s)!

The cookie consent solution is powered by Usercentrics, an EU-based cookie consent manager that powers over 900,000 websites. The Cookie Policy is powered by Termageddon and these new features are available right within Termageddon accountts. You can learn more about these features on our cookie consent solutions page and our Cookie Policy page.

These new features are available in all Termageddon accounts (both existing and new) that need a cookie consent solution and a Cookie Policy at no extra charge. Please note that if your website (or your clients' websites if you are an agency) has more that 20,000 user sessions per month (after grace period), you will be asked to upgrade to a paid Usercentrics plan.

3-step setup
"Activate-> Enter Privacy Policy URL-> Scan sitemap URL"

These are the three steps required to generate both the consent tool and Cookie Policy. Here's an article providing more detailed steps (covering optional styling, copy changes, additional features, and more).

Not seeing these new features?

Pleas enote that if you answered the Privacy Policy questionnaire in such a way that indicates that you are not required to present a cookie consent solution or a Cookie Policy to users of your website, then you will not see these features in your account, you can learn more as to why you are not required to display the cookie consent popup or Cookie Policy here. You are welcome to update the Pivacy Policy questionnaire accordingly if you would indeed like to launch these new features for your Termageddon license as well.

Contact Hans Skillrud for more information. 309-287-5294 or hans@termageddon.com

Wellesley, MA - September 28, 2021 - Adsonica®, the leading audio display advertising solution, announced today the availability of self-service audio display ads for small- to medium-sized radio stations using the Envisionwise station marketing platform. Adsonica ads are created using the Adsonica Studio web application that combines audio and image in a single image file, without video, coding, or multiple file management.

Subscribers to Envisionwise’s LinkedUpRadio website platform will have the option to access a basic version of Adsonica, enabling them to create single-image audio ads and serve them using Envisionwise’s ad management software. The service, priced at $50 per month, provides up to 15,000 digital ad impressions, with additional impressions available as required.

"I'm very excited to be working with Envisionwise to bring the storytelling power of audio display ads to radio stations across the country” said William Agush, Founder & CEO of Adsonica. He continued, “these new ad units increase engagement by 50% or more giving Envisionwise’s stations a premium ad product to sell with only minimal production overhead. Advertisers can utilize existing display ad creative and audio content so stations can begin selling immediately."

Jackie Parks, President & CEO, Envisionwise, said: “The alliance between Adsonica's groundbreaking audio display ad unit and our Envisionwise integrated ad software will advance the digital presence in radio and bring new opportunities to stations across the nation. Providing this unique and effective solution with combined audio and visual concepts will amplify brand awareness and engagement for our clients. When Dave "Chachi" Denes, CEO of Benztown, introduced us to William Agush, Founder & CEO of Adsonica, we knew this was an opportunity that would work seamlessly with our existing products. We look forward to embracing the power of audio with Adsonica."

For more information on subscribing to Adsonica through Envisionwise please visit www.envisionwise.com/add-ons/adsonica or for more information on Adsonica visit www.adsonica.com". The company is holding a webinar on October 6, 2021 to demonstrate the technology. Registration is free and open to all via Eventbrite.

About Adsonica

Adsonica developed and patented technology that combines image and non-image data into a single file for advertising and web development. Founded in 2012, the company originally deployed the technology in its Shuttersong® consumer photo application. The company’s investors and advisors include veterans of ad-tech, e-commerce, enterprise software and new media.

About Envisionwise

Envisionwise is a web design and development company established in 2001. Envisionwise specializes in custom websites and distinctive digital product solutions for the radio industry. The company creates user-friendly websites that are easy to navigate, empowering clients to edit their own content, using a very simple, yet sophisticated, admin panel interface. Envisionwise takes pride in high quality products, flexible pricing, offering excellent support for all digital products and services providing the best user experience. Visit envisionwise.com to learn more.

Media Contacts:
Adsonica
William Agush
(781) 492-0336
william@adsonica.com

Envisionwise
Jackie Parks
(217) 239-1063
jackie@envisionwise.com

LOS ANGELES, CA, and SAVOY, IL, September 21, 2021 — Benztown, a global leader in radio imaging, voiceover, programming, podcasting and jingles, announces that it has entered into an agreement with Envisionwise, a Savoy, IL-based web design and development company serving radio since 2001, to offer its easy-to-use, cost-effective technology platform to enhance radio stations’ digital presence, while increasing revenue opportunities for stations. Envisionwise presented by Benztown delivers three technology products that deliver and maintain station Websites, Alexa Skills and Text Messaging service for radio: LinkedUpRadio, Pivot Radio and TextMeMan. Stations can activate one, two or all three products, with the convenience of one log-in for multiple stations. Envisionwise presented by Benztown also offers 24/7/365 live concierge support so there is always a live person to assist with the technology, as needed. The platforms are scalable and give stations more capabilities for less money, with no long-term commitments with both cash and barter options.

LinkedUpRadio is a custom-designed, affordable website platform that allows individuals or groups to easily manage all station websites, ads, content, and social networking in one system, with no coding or special skills required. LinkedUpRadio websites are designed for radio stations housing unlimited blogs, image sliders, schedules, photos, custom forms and much more. A variety of premium add-ons available for unlimited digital revenue opportunity.

Pivot Radio develops custom Alexa Skills for radio stations that integrate with Amazon smart speakers. Stations can schedule pre-rolls and outro advertisements while managing the Alexa voice and the visual display graphics through a simple admin interface. Pivot Radio handles all development, submissions and establishes an Amazon Alexa skills store presence for each station’s skill. Custom banner graphics are provided help promote skills and analytics are available to share with station advertisers. Pivot Radios newest skill feature provides an opportunity for stations to take client requests over Alexa.

TextMeMan is an affordable easy-to-use text messaging service that connects stations directly to listeners through texts for contests, giveaways, song requests, and local updates, including news, events, and advertising promotions. Listeners can receive both SMS or MMS messages, with options to opt in and out at any time. All technology is managed online from any location with no special software needed.

Dave “Chachi” Denes, President, Benztown, said: “What can I say about Jackie Parks other than she’s a Super Hero! She’s Wonder Woman, Captain Marvel and the Black Widow all rolled into one and Envisionwise’s incredible services can give stations super powers including revenue generation, time savings and listener engagement.”  

Jackie Parks, President/CEO, Envisionwise, commented: “Working with Dave "Chachi" Denes, Masa Patterson, Mike McVay and the entire staff at Benztown is an exciting opportunity for us. Benztown has an impeccable reputation with a valuable team and services. We've been in the radio space for over twenty years and have built an empire of digital products that will target the same audience. Joining forces with Benztown and sharing the same vision is a dream come true. We couldn't be more thrilled to work with Benztown and to see what the future holds.”

For more information, visit or https://benztown.com/program/envisionwise/ 

or contact Masa Patterson at mp@benztown.com or (818) 842-4600.

About Envisionwise

Envisionwise is a web design and development company established in 2001. Envisionwise specializes in custom websites and distinctive digital product solutions for the radio industry. Envisionwise creates user-friendly websites that are easy to navigate, empowering clients to edit their own content, using a very simple, yet sophisticated, admin panel interface. Envisionwise takes pride in offering excellent support for all digital products and services providing the best user experience. No long term contracts required. Turnaround times are quick. For more information, visit: https://envisionwise.com/.

About Benztown

Benztown is a leading international audio imaging, production library, voiceover, programming, podcasting, and jingle production company with over 2,900 affiliations on six different continents. Benztown provides audio brands and radio stations of all formats with end-to-end imaging and production, making high-quality sound and world-class audio branding a reality for radio stations of all market sizes and budgets. Benztown was named to the prestigious Inc. 5000 by Inc. magazine for five consecutive years as one of America’s Fastest Growing Privately Held Companies. With studios in Los Angeles, New York, and Stuttgart, Benztown offers the highest quality audio imaging work parts for 23 libraries across 14 music and spoken word formats including AC, Hot AC, CHR, Country, Hip Hop and R&B, Rhythmic, Classic Hits, Rock, News/Talk, Sports, and JACK. Benztown provides custom VO and imaging across all formats, including commercial VO and copywriting in partnership with Yamanair Creative. Benztown Radio Networks produces, markets and distributes high quality programming and services to radio stations around the world, including: The Rick Dees Weekly Top 40 Countdown, The Daily Dees Show, The Todd-N-Tyler Radio Empire, Hot Mix, Sunday Night Slow Jams with R Dub!, Flashback, Skee Sports Card Minute, Top 10 Now and Then, Tough Love With Siri, Ask Alexa, Smash Prep, Audio Architecture, and Benztown Swag Bank. Benztown McVay Podcast Networks produces and markets premium podcasts including: THE MAKING OF: A NAT GEO PODCAST, Run It Again, and Consenting Adults. For more information, visit www.benztown.com or contact Masa Patterson at mp@benztown.com or (818) 842-4600.    

Contact: Lisa Dollinger, Dollinger Strategic Communication for Benztown, 512.633.4084 or lisa@dollcomm.com.

by Donata Stroink-Skillrud

Colorado just passed its first website-related privacy law, the Colorado Privacy Act. This is a comprehensive privacy law with some similarities to the Virginia Consumer Data Protection Act.

This privacy law will go into effect on July 1st, 2023. We will be closely tracking updates to this law and will notify you if your website policies need to be updated prior to the effective date. No further action is required from you at this time.  

Below, you can find more information about this new law as well as the rest of the US privacy bills that we are currently tracking.

What US privacy bills are we tracking?
As part of our service, we keep track of privacy bills that would affect the way Privacy Policies are written. Below is our most recent list of privacy bill proposals in the United States. You can check out the US privacy bill tracker here.

Sign up and keep your business protected.

Creating compelling content is just the beginning of a truly successful project. The Family Features expert team can take your campaign to the next level using Social Media Amplification and Content Amplification to drive additional impressions, engagements and clicks as part of an individualized digital strategy.

By researching your brand’s social pages and website, Family Features is able to replicate voice and tone to let your recipes, lifestyle or home & garden messaging shine on Facebook, Pinterest, Instagram, Twitter and via our cost-per-click campaigns. Once promotion begins, Family Features will manage and track the success of your campaigns to provide you with a detailed report on impressions, engagements, clicks, likes, comments, shares and more.

Learn More

Over a dozen states have proposed or already are implementing privacy laws to protect the Personally Identifiable Information (PII) of its citizens. Each of these laws has unique requirements as well as unique penalties for not complying. Some states are proposing businesses be fined over $5,000 per infringement (per website visitor). Some states are proposing private right of action (meaning citizens of that state can sue businesses anywhere in the US). Read our state privacy law tracker for more information.
 

These laws do not care where the business is located. The laws are only out to protect its citizens.
 

Websites that ask for a ‘name’ and ’email’ address on a contact form are collecting PII and need to not only have a compliant Privacy Policy, but also need a strategy to keep their policy up to date when these laws are added or changed.
 

In summary:

• Avoid massive fines and lawsuits
• Limit your liability
• Keep control of your website
• Protect your intellectual-property
• Ensure legitimacy to your website visitors

Want to get started? Contact us and we will reach out to you. 

Rising consumer expectations and changing industry regulations have set higher standards for user privacy and data protection. This has led many businesses to revisit how they are managing data in their Google Analytics accounts. To help, Analytics provides businesses with a variety of features to control how their data is used. Here is an updated overview of controls in Analytics that govern how data is collected, stored, and used–all of which can be adjusted at any time.

Read Full Article