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Privacy Law Alert: Colorado Privacy Act

by Donata Stroink-Skillrud

Colorado just passed its first website-related privacy law, the Colorado Privacy Act. This is a comprehensive privacy law with some similarities to the Virginia Consumer Data Protection Act.

This privacy law will go into effect on July 1st, 2023. We will be closely tracking updates to this law and will notify you if your website policies need to be updated prior to the effective date. No further action is required from you at this time.  

Below, you can find more information about this new law as well as the rest of the US privacy bills that we are currently tracking.


Colorado Privacy Act: What you need to know

  • Who it applies to
  • Consumer rights
  • Privacy Policy requirements
  • Penalties for non-compliance

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What US privacy bills are we tracking?
As part of our service, we keep track of privacy bills that would affect the way Privacy Policies are written. Below is our most recent list of privacy bill proposals in the United States. You can check out the US privacy bill tracker here.



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Your sites needs Policies

Over a dozen states have proposed or already are implementing privacy laws to protect the Personally Identifiable Information (PII) of its citizens. Each of these laws has unique requirements as well as unique penalties for not complying. Some states are proposing businesses be fined over $5,000 per infringement (per website visitor). Some states are proposing private right of action (meaning citizens of that state can sue businesses anywhere in the US). Read our state privacy law tracker for more information.

These laws do not care where the business is located. The laws are only out to protect its citizens.

Websites that ask for a ‘name’ and ’email’ address on a contact form are collecting PII and need to not only have a compliant Privacy Policy, but also need a strategy to keep their policy up to date when these laws are added or changed.

In summary:

  • Avoid massive fines and lawsuits
  • Limit your liability
  • Keep control of your website
  • Protect your intellectual-property
  • Ensure legitimacy to your website visitors

Want to get started? Contact us and we will reach out to you. 

Take control of how data is used in Google Analytics

Rising consumer expectations and changing industry regulations have set higher standards for user privacy and data protection. This has led many businesses to revisit how they are managing data in their Google Analytics accounts. To help, Analytics provides businesses with a variety of features to control how their data is used. Here is an updated overview of controls in Analytics that govern how data is collected, stored, and used–all of which can be adjusted at any time.

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